How do I add Google Analytics to my web site?

Step 2 – Copy the Google Analytics code

Google retrieves its data by asking you to install a snippet of code into every page of the site you’d like to track. This ‘tracking code’ is provided to you during the process of adding the new site to your Analytics account. (should you need it, you can find more information here: https://support.google.com/analytics/answer/10089681?sjid=16043762841122118244-EU)

Example Google Analytics code:

<!-- Google tag (gtag.js) -->
<script async src="https://www.googletagmanager.com/gtag/js?id=G-XXXXXXXXXX"></script>
<script>
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments);}
  gtag('js', new Date());

  gtag('config', 'G-XXXXXXXXXX');
</script>

Step 3 - Add the Google Analytics tracking code to your site

The process requires you to add some code like that above to your site:

• More advanced users may want to add the code to a javascript file referenced as one of their assets, which can then be shared across all their templates, but you would still need to edit all the template headers to put the async JS calls:  <script async src="https://www.googletagmanager.com/gtag/js?id=XXXXXXXXX"></script>

Once you have successfully installed the tracking code, Google should start receiving data from your site after about 48 hours. Thereafter, the time lag will be drastically reduced to almost immediately.